Website promotion VS Facebook marketing

Website promotion versus Facebook marketing, which is better? Nowadays, almost no business can advance without online promotion, and all businesses need to Nowadays, almost no business can progress without online promotion. As our world progresses more and more and we rely mainly on the Internet, all businesses need to adapt and become more involved in the digital world. The point is that there are different methods for website promotion such as Google promotion or Facebook marketing, and sometimes we have to choose the method that suits us best.

Google website promotion – all the benefits

One of the more common methods of existence is organic Google website promotion . In contrast to the sponsored promotion in which you pay Google to get the first results, website promotion on Google is a complex job that requires timing, persistence and a lot of patience. And yet, this type of promotion is one of the most common and prominent that exists today. So why is it worthwhile? Here are some good reasons for this:

1. Surfers believe more in a site that has reached the first results on its own merits.

Surfers across the internet are reluctant to enter Google’s sponsored posts, as they feel that sponsored promotion is less invested. On the other hand, they appreciate sites that have reached the first results without the need for funding, because they know that many times these are invested sites that are pleasant to browse.

2. The website is an asset.

When you invest in a certain site, it is not just a site for the benefit of the business, but a site that is an asset similar to a car or an apartment. So that when the time comes, if you don’t need the site for one reason or another, you can sell it. And the more designed and invested the site is, the higher its price will be.

3. Connect an electronic store.

One of the more prominent advantages that can be obtained through a website is an electronic store. Whether you have a physical store or not, the online store will help you increase your profits significantly. This is a store for anything and everything through which you can make a payment and order products or services. But its maintenance is not great. It does not involve expenses such as electricity or water, and there is also no need to keep workers on shifts and pay them a salary. The store is open to surfers 24/7 and allows them to surf comfortably and without problems. If you know how to market the electronic store, you can achieve significant profits.

4. Increasing conversion ratios.

One of the more significant goals that website owners have is for surfers to enter the website and perform any actions such as contacting or making a payment. If you compare the sponsored promotion with the organic promotion, you find that the conversion rates in the organic promotion are higher, thanks to the lot of work done on the site.

5. Overtaking the competitors.

High-quality and stable organic promotion allows to overtake the competitors. Once you have an organic website, you always think about how you can improve it and turn it into a good website. You add videos, personal interviews, write quality content and emphasize your uniqueness as a business that only you have.

6. Relevant to any business.

Website promotion can suit all types of businesses, whatever they are. It doesn’t matter if you are a hairdresser, lawyer, restaurant owner or have a home business for building nails. Anyone can set up a website in any field, and start enjoying good publicity.

7. Does not require many resources.

Website promotion on Google is suitable for everyone, even for a small business in the beginning that does not have a lot of money to promote on TV or radio. The expenses for website promotion through Google are not high, and can pay off for everyone. Also, on the websites even a small business can get an equal opportunity and look bigger thanks to proper promotion.

There are also advantages of promoting on Facebook

alongside promoting websites on Google, promoting through Facebook also has advantages. First of all, Facebook has advanced segmentation capabilities. You can do target audience research and focus the advertising for a certain target audience according to data such as age, gender or residential area. Second, Facebook allows a certain service or product to be advertised even in the event that the customer is not looking for this service, and he still sees the advertisement. This way the business can get greater exposure. And finally, it is possible to advertise services that surfers do not even know exist. This could be a new pizzeria that opened in a certain area, a dentist providing treatments on sale, and more.

Google or Facebook – which is better?

Both promotion on Google and promotion on Facebook include significant advantages that cannot be ignored, and here the question arises which is better? Well, the question is what goal do you want to achieve. If you are interested in promoting any advertising quickly, sponsored promotion on Facebook can help you. But if you want to stay on Google for a long time, advertising on Google will suit you. Of course, you can combine the two types of advertising to get better results. The combination will bring you quality leads and allow you to manage your business safely.

Move to promote with a professional company

If you have no experience in promoting on Google, there is no need to despair. Promotion on Google is a skill in itself, so it is important to contact an experienced and professional company that deals in the field and can help you. Such a company should be high-quality, professional and reliable in order to provide the best services. It is recommended to meet with the company to see what it offers and how it works. The company usually performs a characterization for the client to understand in which niche it operates, who are its competitors and what is the best promotion method for it.

If you are looking for a professional and experienced company that will help you promote the site and bring you to the first place, Weblinks is the answer. The company breathes the world of promotion and can help you with everything you need so that you can get started without delay. Everyone who applies to Weblinks benefits from many benefits such as specialization in organic promotion, family service, working with a unique method that proves itself time and time again, they operate with complete transparency and do everything so that you reach the first places and stay there.adapt and become more involved in the digital world.